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Dear SEOs: Please stop spamming Google Maps!

Columnist Joy Hawkins gives a lesson in what NOT to do when optimizing Google My Business profiles, based on her experiences cleaning up spammy listings. Please visit Marketing Land for the full article.

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Local marketing: What is the true local web?

Columnist Garrett French explains how local businesses can improve their online visibility by becoming a part of the local ecosystem, both online and off. Please visit Marketing Land for the full article.

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