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Google ch-ch-ch-changes. How they’re affecting publishers and SEOs

Is Google’s relationship with publishers and SEOs deteriorating? Columnist Kristine Schachinger discusses the state of this long-standing love-hate relationship and shares her thoughts on what this might mean for all concerned. Please visit Marketing Land for the full article.

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Google launches its Analytics 360 Suite to provide better marketing measurement tools for “micro-moments”

The enterprise-oriented platform includes the tech giant’s first DMP and three other new tools, plus new versions of Google Analytics Premium and of the attribution product, Adometry. Please visit Marketing Land for the full article.

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The terrifying connection between malware, Google Search Console and AdWords

In the midst of a malware emergency or want to ensure you never have to deal with one? Columnist Glenn Gabe provides tips and recommendations based on his experience helping clients with security situations. Please visit Marketing Land for the full article.

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